Archive for the ‘Wedding Related’ Category

No Monkey Business at the Alter

Saturday, February 27th, 2010

Tell your groom, “No monkey business” while waiting at the altar for your entry. There is no reason for conversation unless the officiant or minister initiates it. If his best man initiates conversation he must be told to shut up. It is all too common for a groom to be distracted and miss the larger part of his bride’s entry. Just imagine yourself walking down the isle and your groom doesn’t even see you until you are half way down the isle. You both may lose an experience of a lifetime. Besides that, it looks childish to people in the pews.

Don’t Let Anyone Chew Gum

Thursday, February 25th, 2010

One thing that renders our video footage unusable every time is gum chewing. The viewer’s eyes are drawn to the flapping jaw simply because of the movement. Because the gum chewing has no applicability to the movie’s theme or subject matter it throws in a major disconnect in the viewing experience.

Explicitly tell the members of your bridal party that your wedding is to be a “gum chewing free zone.” Then give each a breath mint package or something similar on the day of the wedding to remind them of this requirement.

Look at Your Bride for the Vows

Tuesday, February 23rd, 2010

When it is time to say your vows, look directly into the eyes of your beloved and DO NOT turn to look at the minister. It is only natural for you to look at someone who is speaking to you. Consider the case of a handshake. It is almost impossible for you to not extend your right hand when someone else offers to you his hand in a greeting. It is like a slap in the face for you to not return your hand in like manner. 

Now, consider what we have at the altar. The two of you are standing at the altar looking at each other with the minister only an arm length away. The minister then speaks directly to one of you saying something on the order of, “Do you, Your Name, take Your Beloved’s Name to be your lawfully wedded…” Unless you have thought it through before hand it will be almost impossible for you to avoid turning your head away from your beloved to look at the minister who is speaking to you. There will be to you an illusion that you are offending the minister.

Taking this to the next level, when you turn to look at the minister your beloved will almost certainly turn to look at him as well. You end up with head bobbing that will look horrible in your video.

Well… rest assured, the minister will understand if both of you completely ignore him and merely repeat his words while never turning your eyes from your beloved.

The Knot Spring/Summer 2010 at News Stands

Wednesday, January 27th, 2010

covernpicksmall

The Spring/Summer 2010 Michigan edition of The Knot has reached news stands and will be on display until March 22. This edition features a section dedicated to weddings in and around Ann Arbor.

One of the features The Knot offers brides-to-be is a guide to selecting prefered wedding vendors.  This is the “Best of Weddings” award. W. Cardone Productions is proud to have received this award from The Knot.

A DVD Dustcover

Saturday, December 26th, 2009

A dynamite wedding or event DVD is more than a mere composition that excites the soul. The packaging it is released in must be dynamite. We put together a sample 3d video that illustrates a stunning DVD case jacket.

Professional Graphics for Your DVD Release from W. Cardone Productions on Vimeo.

2010 Pick: The Knot Best of Weddings

Friday, December 4th, 2009

We received word last week that W. Cardone Productions has been selected to receive a “2010 Pick: The Knot Best of Weddings” award.theknot

Sneak Peak of Our Premier Bride Ad

Tuesday, October 27th, 2009

WCPAd3Shown here is a sneak peak of the ad we will have in the January issue of Premier Bride magazine.

Capturing the Marriage Proposal for Generations

Tuesday, August 4th, 2009

A marriage proposal is a once-in-a-lifetime event that a couple will want to remember for a lifetime. Even more, a couple will want to share the event with others not only in the days and months before the wedding but even years down the road.

Imagine recreating scenes from that proposal and telling the details of it to show on cinema! The proposal would be immortalized for generations even yet unborn.

Presented here is the story of a marriage proposal made by Merrick Miranda to Katie Darnell. As you watch the story notice first the tender moments presented before the discussion where Katie and Merrick spend time together enjoying nature and each other’s presence at a scenic park with mood enhancing timeless music. Here the viewer becomes acquainted with Katie and Merrick so that when viewing their story a heart-felt joy will be experienced.

By way of interest, please notice what some may take to be a paid advertisement for a seafood restaurant.  While it may have the appearance of a paid advertisement, the purpose is in memory preservation for the couple. Ten or more years down the road seeing these things will bring back cherished memories. We are doing more than telling a story. We are capturing memories for generations.

Katie and Merrick’s Wedding Highlights Video

Friday, July 31st, 2009

Every wedding we capture memories in motion at is unique and even moving. It never grows commonplace. Please take 4 minutes and view highlights of Katie and Merrick Miranda’s wedding from May 16th. This has moved some to tears!

Please feel free to leave your comments after viewing.

House Audio vs Cinematic Audio

Wednesday, July 29th, 2009

There are important distinctions that exist between house audio or public address and cinematic.

House audio must be optimized for understandability in a room that has dynamic auditory characteristics. Sometimes people are coughing, children may be excited, someone may be sitting next to sound absorbing curtains while another may be sitting against a bare wall reflecting sounds, and the list goes on. To optimize understandability a public address system will therefore have a narrow band of frequencies it will put on the loudspeakers usually centered around 3,000Hz, optimum for the human voice. Cinematic audio, or audio for television, serves an audience of just a few people in a relatively small room. Under these conditions the audio is much easier to understand. This leaves room for a much wider band of frequencies enabling a more natural and rich sound.

Capturing audio from a variety of church sound systems we have noticed the practical effect of all this. The sound we typically capture from a house sound board sounds fine in a video until you compare it with audio we captured at the same event with our own microphone systems.

Please view below a sample video illustrating the differences between a typical house audio system and audio for cinema. In the video you will see a pastor delivering a wedding message to a couple during their wedding ceremony. The pastor is double miked wearing both a house microphone and one of our wireless microphones.

The video is in HD high definition so if your bandwidth is too slow click on the HD icon to switch to standard definition. Please bear in mind that this is raw video and not necessarily representative of the quality we release.