W. Cardone Productions Blog

One of the skill sets videographers acquire is an ability to capture memories in motion at weddings and events such that the photographer does not get in the way. When you interview potential videographers you might consider asking them how they deal with photographers with respect to keeping their presence in your video at a low profile.

The optimum you are looking for is a set of vendors for your wedding or event that will work together for your benefit. The people you hire need to have a sense of urgency that they must communicate between themselves insulating you from various anomalies of the day. Your vendors need to have a concept that helping other vendors to succeed is part of their job.

The answer you are looking for from videographers you interview can take a lot of shapes. However, the answer that works is the one that does not center narrowly on videography but rather on a much larger perspective. Your videographer must express as part of his or her answer that part of a videographer’s job is accommodating the photographer’s needs. You also want to hear what the videographer does to insure that the photographer reciprocates. Listen for specific words addressing what steps are taken to that end.

When there is bi-lateral communication between the photographer and videographer you become the winner.

You have decided that you would like to have a video of your wedding, reunion, anniversary, or other event. The next step is to select a videographer. Please consider a few ground rules that will ensure you make an educated and wise choice while staying within your budget.

The first rule may seem at odds with one of your goals–staying within your budget. When interviewing videographers don’t be overly concerned with pricing and how much they charge. Be up front with videographers you interview and tell them roughly what you would like to spend but that at the same time you would like to know what is available. Tell them, “We are trying to get an education.” Any good videographer or artisan knows that if he does a good enough job in his presentation that the couple may be so deeply moved that they will seek out “papa” to help. If your potential videographer takes issue with that then you have addressed the next consideration found below.

One of the primary considerations you must address at all costs in securing a vendor for your wedding or event is only securing the help of individuals whom you can work with confidently and without hesitation. You want a friendly relationship to develop between you. You want someone who only says “yes” even when he says no. You want someone who leaves the distinct impression that he or she is dropping everything when you call.

One of the objectives in your search is to get an education. You want to find out what services are available and to see what sorts of styles exist for you to choose from. Having an education you will be more confident about a particular style or manner of video.

There are videographers who believe that the average bride-to-be will be sold on technology. If you find yourself listening to technical terminology that you don’t understand mark it down as a minus. What you are interested in are results and any vendor you select should understand that. Think about it: what would you rather hear about. Would you rather hear about capturing the beading of your wedding dress, the tear in your father’s eye, or would you rather hear about digital color sampling standards defined by the National Television Association?

Solomon wrote, in all his wisdom, saying, “There is safety in a multitude of counselors.” By visiting and talking with a number of videographers you will gain an improved understanding of the craft and can only improve on your ultimate selection.

One of the objects of wedding and event videography is to be able to capture the memories in motion while exhibiting a low profile. The released video often times looks like we were in the middle of all the excitement causing couples to ask, “How did you do that?”

One key element is capturing superlative audio. We use UHF diversity wireless microphones that are designed for audio capture rather than for use in public address. These capture the richness of the human voice making it stunning when shown with the video. You have the distinct impression that you are actually at the altar with the couple being wed. You can even hear whispers the couple exchanges.

When you visit us at our studio to see samples of our work be sure to ask how we go about being unobtrusive.

The audio of your wedding or event video is something that very few people think of until they experience it. When you interview a potential videographer you want to ask, “How will my movie sound?”

Most people are acquainted with a home-movie approach to video and become accustomed to it. That is, the audio is captured exclusively by an on-board microphone. This approach has many limitations. Servo noises from the camera itself are picked up. Operator handling of the camcorder often introduces noises. The voices and sounds of interest to the viewer are distant and usually sound tinny. Any whispered or muffled sounds are lost.

With professional videography  there is a completely different story. Persons of interest will wear a quality UHF diversity wireless microphone. These are free from static and highly resistant to dropouts. If there is more than one person of interest additional microphones will be used.

Odd as it may seem, much can be forgiven or go unnoticed with the imaging of video. However, the audio that accompanies the video will make the difference between night and day. Minimally acceptable audio on a video will be a never ending annoyance to a viewer while superlative audio will go unnoticed. Professional audio for a video makes all the difference in the world in the overall quality and viewing experience.